Anyone who wants to learn something, whether political, scientific, economic, business, etc. He must know what is meant by something he’ll learn or understand or he did. The definition is as key a house or building, if someone wants to enter her house or building must have a key advance if you want to get in on it and want to know what is in it. Likewise for anyone who wants to learn or do something then he must bring the key first. That function definitions before doing something. therefore know the first definition is very important.

The deinisi marketing is the process of preparing an integrated communication which aims to provide information about goods or services in connection with satisfying the needs and desires of humans or the consumer.

Marketing begins with a look of human needs which later grew into human desire, so they were very pleased with these requirements. For example, a human being needs water to meet the needs of thirst. If there is a glass of water then the thirst needs will be met. But humans do not only want to meet her needs but also want to fulfill his wish that such a famous brand of water glass is clean and easy to carry. So this man chose bottled brands to suit the needs of thirst and in accordance with the wishes which are also easy to carry especially on the beverage bottle had contained a description of the wonders of the drink.

Process in fulfilling the needs and desires of human beings which is the marketing concept. Starting from the fulfillment of the product (product), pricing (price), freight (place), and promoting goods (promotion). Someone who works in the field of marketing is called marketing. Marketers should have knowledge in marketing concepts and principles for marketing activities can be achieved in accordance with human needs and desires of consumers, especially the intended party.

After learning the definition of marketing and anything else that is marketed, we then we can do something in accordance with clear objectives and not out of the plans that we have planned and we certainly will do is full of confidence and will surely succeed.